I am pleased to announce that I have acquired www.marketingcardiff.com by a fluke.
It was not available last year as I am always looking for ways to generate more traffic, so I was surprised to see it on the IONOS marketplace and had to grab it.
SEO Link Wheel.
I am happy I have the dot com as I will have no use for any other domain extension, just in case anyone approached me regarding the .co.uk just saying… Furthermore, if someone then decides to develop the co.uk version there may be a reason to start a UDRP.
It is what came first the chicken or the egg scenario. I developed a website on a dot com (king of domains) long before any other counterpart.
This domain will serve as another cog to my ever-expanding SEO link wheel. This domain is a keeper as it has played on my mind whenever I say ‘Cymru’ not everyone I speak to knows what the word means. It is the Welsh Word for Wales and as well as people not knowing how to pronounce it let alone spell it, may also find difficulty remembering it. Hence that is why I am excited to add an addition to my lead generation marketing strategies.
Obviously, the site is not fully developed as I only acquired it today but over the next few weeks, time permitting, I will build this site to accompany my default sites.
I have also kept my ‘Cymru Marketing’ Logo Initials where the (CM) stands for Cymru Marketing, whereas now the initials are reversed to Marketing Cardiff (MC). However had I re-designed the initials the M letter does not sit right on the letter C, hence I have left the lettering the same. As long as I get the traffic what’s a couple of letters in a logo. If anything it makes the logo even more unique and talked about after all ‘Cymru Marketing’ is here to stay and it will always be one of my default websites, with ‘Marketing Cardiff’ as an add-on.
The way I see it the logo is recognizable it has been around for a few years and people who recognize and relate to an image can memorize images symbols and logos far quicker than remembering words. People will see the logo and see it as a trustworthy source, so why confuse people with more than one logo, at the end of the day it is a personal preference and my decision. If anything the logo says that ‘Cymru Marketing Brand ‘ is behind ‘Marketing Cardiff’.
One has to remember that exact match searchable keywords and phrases domain names will rank your website far quicker and will secure global positioning providing you do your SEO correctly.
Having brandable made-up words, acronyms or personal brand names needs extensive Advertising and PR, whilst having searchable words people actively search for will save you money in the long run. Choose your domain names carefully and if you need some help with your SEO link wheel we will be happy to give you some free advice and do a free SEO audit report of your website.
As an example I have my own personal brand domain name www.renataentrepreneur.com but if people do not know who you are and have never heard of you before they are not going to be searching for you. Fortunately for me, I have been around for donkeys’ years so I am well known in certain circles.
Even if you are ranked for keywords that you have assigned in your meta description people are less likely to view your site as opposed to the and exact match searchable keyword or phrase domain name. You would have to be well known or a household name which can take a long time to achieve before people started to search for you.
The domain name www.marketingcardiff.com on estibot.com is according to the bot worth less than $100 but on Godaddy Appraisal Tool it is worth $904
To be honest, I rarely use these bots and whenever I am appraising a domain name. I do my calculations based on Google Keyword Planner and how many searches per month and the cost of the PPC bids would be. I then can advise that having a certain domain name would save the investor in advertising costs.
However, if the domain name has equity such as a product, service, website, and assets then you are talking about a different ball game, and even though I have no intention to sell this domain name my equity which these bots do not know about will increase the value.
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