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Category: TRAVEL MARKETING

Including Travel Agencies, Hotels, Cruises, Flights, Airlines

Super Yacht Events Marketing Tips

DOMAIN NAME FOR SALE!

Super Yacht Events Marketing Tips

In order to secure targeted ultra-high-net-worth individuals (UHNWIs) one has to do a number of things. I have listed below ideas to get your brand sailing.

  1. Secure Global Positioning of your Exact Match Searchable Keywords and Phrases Domain Names.
  2. Network with the elite and with business owners. Although social media may be good for the average person you will find the elite may be found on Instagram and LinkedIn and may tweet on the odd occasion using Twitter. Other than that networking can be a bit difficult if you do not know where to look.
  3. Network, with Millionaires, Billionaires and Royalty and send them your brochures or Luxury Gift directly to their offices. (Snail Mail Not Email) the reason why not email as half the time it will not get read or will end up in the junk/spam folder.
  4. Create a Link Wheel driving Luxury Brand Users to Your Brand. Set up a Luxury Website and Drive traffic to your mothership.
  5. Influencer Marketing where the said individual have their large number of followers. Influencer marketing focuses on a select group of targeted users. The prime example is to use a prominent figure to ‘influence’ a target market. Indeed, Verb Brands, a luxury digital agency based in London, estimates that 70 per cent of all adult purchasing decisions are driven by online content. “The superyacht industry needs to focus more on using digital to assist traditional marketing,” believes Chris Donnelly, founder and managing director of Verb Brands. “Luxury hotels do huge influencer campaigns that are semi-offline, where they will get travel agents to stay at one of their resorts for the weekend and sell the idea to the travel agent. Then those agents sell it to the client.”
  6. Set Up an Expo Stall at places such as https://www.theeliteevents.com/london/ and https://www.greatbritishbusinessshow.co.uk
  7. Sponsor Events and have your Business mentioned on all the advertising banners.
  8. Sponsor a Luxury Business. If a business has or needs advertising such as a Luxury Real Estate Firm, Advertise their business in exchange they advertise yours. If you invest in them they are more likely to invest in you.
  9. Advertise in Luxury Magazines and also in Newspapers, such as the Financial Times, Observer and Guardian.
  10. Partner with Elite Companies, offer to advertise their brand on your website in exchange for an advertising banner on theirs.
  11. Offer affiliate marketing and get bloggers to advertise your brand in exchange for a commission on a sale. You can use companies like Awin, Rakuten Linkshare and Sharesale to promote your brand.
  12. Advertise near places the elite like to shop. If its in Knighsbridge London put banner ads on Bus Shelters, Buses, obviously the average person is never going to buy but the person who has money will.
  13. Advertise on inflatable adverting blimps in places that the elite will see. Imagine a super yacht in the sky.
  14. Design apparel and merchandise to match your niche and sell it inside places like Harrods, Selfridges and Harvey Nichols. You will get your foot in the door whilst upselling to the elite on their shopping days out. Your advertising brochure can be put into the shopping bag.
  15. Host a party on your yacht and send out complimentary tickets to the rich and famous. Once the party has started they will spread brand awareneness through word of mouth and even become loyal customers.
  16. Have an art class (VIP Tickets) where you get a well known fine art painter to teach people how to paint their dream yacht.
  17. If you are in the business of selling yachts get the fine art painter to sell commissioned paintings.
  18. Host promotional parties at venues. Reseach what rich and famous like and make the party around the theme. For example host a party that may be promoting the most expensive alcohol in the world or gem collections.
  19. Contact Family Offices and become a member, there you will be able to mingle with Royalty.
  20. Set up your own Luxury Living Website and capture the leads yourself.

Website and social media presence
Many extravagant brands are now embracing client-created content otherwise known as user-generated content (UGC) on social media because this is a powerful technique to promote authenticity. Short video recordings and photographs of the product will be more captivating and engaging for potential clients if the posts are created by people rather than through an orchestrated campaign. For instance, if a 35-year-old UHNWI sees a video or series of pictures started by a peer, they are more likely to react to that than to a static or constrained marketing image. Thus a result, in recent years there has been a shift in correspondence; there is now an exchange of dialogue between the organization and the customer instead of the discussion being directed by the brand.

If you want to expand your SEO Link Wheel just drop us a line below.

DOMAIN NAMES – FOR SALE!

#superyachtcharter #superyachthire #superyachtevents #superyachtvipevents #superyachtmonaco #superyachtF1 #superyachtexcursions #superyacht #superyachts

Flights & Hotel Bookings Domain Names (Ref S.S)

Flights & Hotel Bookings Domain Names

Here is a chance to secure your .FLIGHTS .TRAVEL domains and
secure one of the best EDM’s on the market to develop a global
OTA’c and enter the $800B OTA market.
Perfect for an OTA or Hotel Group * $150,000 for Bundle:
• Book-flights-hotels-cars.com
• Book-flights-hotels-cars.net
• Book-flights-hotels-cars.online
Perfect for an Airline or OTA *$250,000 for Bundle:
• BookFirstClass.Flights
• BookBusinessClass.Flights
Perfect for an Airline & Global Destination Agency *$500,000
for Bundle:
• BookAirTicket.Travel
• BookDestination.Travel
• BookDestinations.Travel
T&CS:
The sale will be done via www.Escrow.com – Buyer to pay transfer
fee.
Why should your airline purchase these .FLIGHTS .TRAVEL and
EDM – Exact Domain Match or Domain Hacks?
1-EMIRATES.FLIGHTS have secured their .FLIGHTS so should you.
2-HOME.LOANS was sold for $500,000 last jan 2018 – This is what
their CEO had to say
https://domainnamewire.com/2018/01/23/entrepreneurpays-
500000-acquire-home-loans-domain-name
3-These EDM’s – Exact Domains Match which your online market
share. Not to secure it, develop it and have them rank on all the
Search Engines with back links to your OTA will be unwise.
4- Enter the $800B OTA market this 2020 https://
travelwirenews.com/data-rich-startups-bite-into-800b-online-travelmarket-
1317596/

Brokered by Myself and Michael Dooner.

#traveldomainnames #hotelbookingsdomainnames #tourismdomainnames #flightsdomainnames #hoteldomainnames #bookingsdomainnames #flightbookingsdomainnames

Airline Refunds – Where Is My Refund?

Airlines Around The World.

With Airlines facing uncertain territory of how they will recover and having cancelled flights, many airlines are offering vouchers instead of refunds. But many passengers have opted out of having vouchers and have simply requested their money back which will obviously cause a massive strain for the airlines concerned.

Therefore if after 30 days you still have not received a refund and this applies to all airlines, if a consumer has exhausted all avenues of communication to contact the airline, to include: telephone, email, online form and chat and still have diffilculty, the consumer can then contact the following organizations for further assistance:

Trading Standards.

For further information in England and Wales contact the Citizens Advice consumer service on 0808 2231133. In Scotland contact Advice Direct Scotland on 0808 164 6000. Both provide free, confidential and impartial advice on consumer issues.

https://www.tradingstandards.uk/about-ctsi/contact-us

Civil Avaition Authority.

How to submit a complaint

Please use the online form to send your details of your complaint against the airline or airport, this will tell you if your complaint is one that (CAA) can help you with. You don’t have to fill it out all in one go.

In order to progress your complaint, you will need to submitt copies of your supporting information:

  • Copies of letters or emails to the airline/airport
  • Copies of the letters the airline/airport sent to you
  • Details of your flight (flight number, date, time, route, airline reference, number of passengers on the booking)
  • For expenses claims, copies of receipts

Scans of these can be uploaded and attached to the online form.

You will get a response by email to let you know your complaint has been recieved, but (CAA) will be unable to update you on the progress until they have received all of the relevant supporting documentation.

https://www.caa.co.uk/Passengers/Resolving-travel-problems/How-the-CAA-can-help/How-the-CAA-can-help/

There are free online third party organizations that can help resolve your compalint but it will take a lot longer for communication. Sometimes it best to just tackle the bull by the horns directly metaphorically speaking and contact key people directly. If you are on LinkedIn you can send a messge directly to the CEO of the airline, which usually you can find by doing a wikipedia search.

If you are still facing issues and you are finding things overwhelming and you would prefer a professional body to handle your complaint on your behalf for a nominal fee please contact www.duddenlaw.co.uk

Read what else is being said:

https://www.bbc.co.uk/news/business-52370158

https://www.bbc.co.uk/news/business-52105526

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